Photographers are a breed apart. They are willing to carry equipment, spend hours with the f-stop, fine-tune lighting, and wait for hours to get the perfect shot, intuitively realizing that appearance and presentation are everything. But pity the photographer who finally gets the big gig and walks into a photo shoot with a raggedy bag and a jumble of equipment.

While some “margin of error” is allowed for the “artsy” photog, first impressions for the professional photographer trying to make a name and build a client base is integral. Fortunately the luggage professionals at Lowepro have an inspired creation for the pro who wants to reach the upper echelon of the profession. The Echelon Attaché comes from a premium line of photo, laptop/brief and roller luggage that is sure to make a good impression every time, everywhere and with and for everyone.
Of course, the proof is in the proof but the gear must also be functional. It’s got to stand up to the wear and tear, protect extremely valuable DSLR cameras and lenses, and still let users quickly find the exact lens and flash needed when that “once in a lifetime” shot comes along.

First and foremost, the Attaché does protect the gear. Rugged construction holds up to the toughest travel schedule, while the sturdy 840 denier nylon fabric gives it a sleek and sophisticated appearance. For weather emergencies, a removable all-weather cover is an absolute necessity. Fuse-locking zippers eliminate the constant worry about equipment spilling out, and the TSA-approved lock gets the bag quickly through airport security lines. Finishing touches include custom hardware, a saddle-stitched premium leather handle, leather touchpoints, and a zippered accessory pocket.

Best of all, it’s specifically designed to meet a photographer’s unique needs. Lowepro knows the devil is in the details and The Attaché opens wide, like an old-time doctor’s black bag, to provide quick access to the Pro DSLR with grip. A satin nylon and quilted velex lining gently cushions the gear, with a Max-Fit System that employs laminated construction to allow easy rearrangement of the handy dividers. A generous 13.39 x 7.48 x 12.40 inch interior leaves plenty of room for all the important stuff. No digging around and removing every piece of equipment to get the one that’s needed. Everything is in its place and neatly organized, with ample space to take any extras for that “just in case” shot.

For traveling, it is also part of the perfect ensemble. Weighing in at less than five pounds, there is a discreet trolley pass-through which allows users to secure it on an Echelon Roller for smooth sailing down long airport halls. The Echelon Attaché is camera storage at its best that allows photographers to arrive in style, protect and organize their photo gear, and make the perfect first impression. When it comes to finding the ideal carryall for your camera equipment, it’s in the Echelon bag.

@Lowepro
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